Next Year’s NBA All-Star Weekend Won’t Suck
Majority
NBA All-Star Weekend is gearing up for some big — and much needed — changes next year.
Reports have surfaced that a few key changes are being considered for the NBA’s biggest weekend next year — right as we come off of one of the least captivating ones we’ve had in quite some time.
Three key changes being discussed are having it start earlier by shifting it three hours, adding a one-on-one tournament to the weekend’s festivities, and having actual stars in the Slam Dunk Contest (no disrespect to anyone that slammed it down this year).
To say these changes are necessary is an understatement. Speaking for all of the people, I think they’d agree that it’s high key time for the NBA to pump some fresh blood into a dying tradition. Star players that everyone comes to see either don’t play in key events or barely meander up and down the court — clearly not giving two flying fucks about what the fans are experiencing.
There’s no reason the events should start so late either. Imagine you’ve gotta work early in the morning but need to choose to stay up so you don’t miss the end of the dunk contest. Priorities, shmiorities. Pain.
Speaking of the dunk contest, when’s the last time you saw a league star in it? Shoutout to Mac McClung, the G League legend slammin’ it down harder than your favorite star could. McClung’s otherworldly slams made Ja Morant and Giannis Antetounkumpo claim that they’ll join the competition in the future, but I call cap. Remember 15 years ago when LeBron swore he’d be in the dunk contest the following year? How’d that pan out?
Major Keys
What the Creatives Think About Whats Going on in Culture
John W.
Associate Strategy Director
NBA All-Star Weekend is gearing up for some big — and much needed — changes next year.
Reports have surfaced that a few key changes are being considered for the NBA’s biggest weekend next year — right as we come off of one of the least captivating ones we’ve had in quite some time.
Three key changes being discussed are having it start earlier by shifting it three hours, adding a one-on-one tournament to the weekend’s festivities, and having actual stars in the Slam Dunk Contest (no disrespect to anyone that slammed it down)
OJ Wilson
Art Director
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John W.
Associate Strategy Director
NBA All-Star Weekend is gearing up for some big — and much needed — changes next year.
Reports have surfaced that a few key changes are being considered for the NBA’s biggest weekend next year — right as we come off of one of the least captivating ones we’ve had in quite some time.
Three key changes being discussed are having it start earlier by shifting it three hours, adding a one-on-one tournament to the weekend’s festivities, and having actual stars in the Slam Dunk Contest (no disrespect to anyone that slammed it down)
John W.
Associate Strategy Director
NBA All-Star Weekend is gearing up for some big — and much needed — changes next year.
Reports have surfaced that a few key changes are being considered for the NBA’s biggest weekend next year — right as we come off of one of the least captivating ones we’ve had in quite some time.
Three key changes being discussed are having it start earlier by shifting it three hours, adding a one-on-one tournament to the weekend’s festivities, and having actual stars in the Slam Dunk Contest (no disrespect to anyone that slammed it down)